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First personality characteristics

- Luxury

- Modern

- Black aesthetics

- Business man

- Billionaire

- Into dark colors

- Fancy

- Determined 

- Creative

- Innovative

- Big picture thinker

- Risk taker

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Second personality characteristics

- Minimalist

- Simplicity

- Travels a lot 

- Boho/ modern

- Post-Millennials

- Nude colors

- Monochromatic

- Plants

- Functional

- Clean

- Not overly decorative

- Dislikes waste

- Well organized 

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Third personality characteristics

- Baby boomers (1946-1964)

- Classic

- Loves antiques

-  Collector

- Vintage

- Reads books/ historical books

- Attached to the past

- Baroque

- Dim lights

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